by Neil | Dec 14, 2016 | Book Publishing, Content Strategy, Writing Tips
Back in my Penguin days, my former boss made all of us a deal. If someone came up with an amazing title for a book we were meant to publish, he would give them five dollars. Yes, five whole dollars. But here’s the funny thing. It was the most coveted prize any of us...
by Neil | Nov 30, 2016 | Book Publishing, Content Strategy, Ideas
Not too long ago, a prospective client came to me with an earth-shattering, mind-blowing idea. She wanted to write a self-help book. Yes. A book that instructed the reader on how to achieve a sense of personal growth by following the various concepts and exercises...
by Neil | Nov 3, 2016 | Book Publishing
Imagine you’ve queried your dream agent. And it’s amazing. You’ve written copy that will suck anybody in, for it creates curiosity and makes use of exquisite detail – practically making your project jump off the page. And yet, when you send the query off, you still...
by Neil | Oct 26, 2016 | Book Publishing, Content Strategy, Writing Tips
I was really excited to play King Louie in my fourth grade production of Jungle Book. This was a musical that was based on the Disney movie of the same name, and featured all of the songs that made that movie famous. Though King Louie wasn’t a big part, playing this...
by Neil | Oct 19, 2016 | Book Publishing, Writing Tips
As a fiction author, you have heard it many times before: before an agent or publisher will look at your manuscript, you must send them a synopsis. And why shouldn’t they want that? It will take hours to look at your content. Doesn’t it make sense that they want to...
by Neil | Oct 12, 2016 | Book Publishing
Let’s say that, after reviewing Writer’s Market, Publishers Marketplace, and your local Barnes & Noble, you’ve found the person you believe to be your dream agent. This agent is perfect. They’ve successfully represented a dozen books in your particular genre....